Kinko falling on the sleeves of shinzokos: The economic burden of tsukidashi that rocked Yoshiwara (late Edo period)

Kinko falling on the sleeves of shinzokos: The economic burden of tsukidashi that rocked Yoshiwara (late Edo period)
The tsukidashi, the debut of a shinzou, was one of the most expensive ceremonies in Yoshiwara, and despite its glamorous appearance, it was an event that placed a heavy burden on the oirishiki clan. When a girl who had been raised as a bald girl became a furisode shinzo, she had to announce her departure to the entire Yoshiwara community, making the rounds of greetings to the many people involved, including Hikitechaya, geisha, and the younger members of the geisha troupe. The amount of money distributed at that time was equivalent to the monthly income of a commoner, and by distributing the money in several places, the total amount was extremely large.

Hikitechaya was the center of Yoshiwara's clientele, and if they spared no money for the celebration, they would not be able to attract good customers in the future, and this would affect the popularity of the new breweries. The "tsukidashi" was not a mere celebration, but an act of publicity that would affect the future clientele of the shinzou. However, it was the oiran clan, not the brothel, that bore the enormous expense, and for the oiran who were already burdened with the cost of clothing and training for the new makers and bald girls, the tsukidashi celebrations added to their debts.

In contrast to the glitter of the celebration, the tsukidashi was also a ceremony that put pressure on the clan's finances. In the huge industry known as Yoshiwara, the tsukidashi played the role of an advertisement to introduce newcomers to the market, and the structure existed to make the prostitutes bear the cost of the advertisement.